Rocket Internet invests in Delivery Hero

Online food shopping has become huge in the past few years with a few key players emerging in the market including Eat Now, MenuLog and Delivery Hero.

The importance of this emerging market has been amplified in recent weeks with news that investment giant, Rocket Internet, has taken a 30% stake in Delivery Hero.

Rocket Internet is based in Berlin and some significant investments made by the company in recent years includes The Iconic and HelloFresh.

Rocket now has food delivery businesses in over 35 countries around the world.

Rocket has now gone through a consolidation process of it’s food delivery options and now has offers over 140,000 restaurant options across 64 markets around the world. The estimate that they do over 78 million orders per month.

Rocket Internet is well known for it’s strategy of duplicating successful business models and then increasing their value before selling them off at a later stage.

Delivery Hero is getting a huge bigger in Australia and is expected to take a big chunk of the food delivery service. A Delivery Hero coupon can be found here.

Specialty Fashion Group’s growing stable of brands

Specialty Fashion Group is behind some of Australia’s biggest brands and it’s strategy of buying up brands does not seem to be slowing down. The company last year purchased the family owned Rivers stores after being approached by the owners who were looking to offload their business. Rivers has been around for over 28 years and has a strong foothold in Australia with strong brand recognition and 160 stores Australia wide. The company was purchased by Specialty Fashion Group for $5 million and Specialty Fashion Group are looking to expand this to 220 stores in the near future. To grow the chain, Specialty Fashion Group expects to invest $4 million a year in the company to give it a boost from the current lull the company is in.

Specialty Fashion Group are the largest women’s clothing retailer in Australia owning brands such as Katies, Millers and Crossroads. They have been recently working hard to improve their online shopping experience and as a result have experienced good growth in this area. They have employed such marketing initiatives such as offering customers a Katies coupon in their marketing emails.